area 4 Büro für Markenkommunikation :: Blog http://www.area4.at/blog Design, Typografie und Werbung aus meiner Sicht Tue, 15 May 2012 06:59:43 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Artistic Photography by Dean Westhttp://www.area4.at/blog/artistic-photography-by-dean-west/ http://www.area4.at/blog/artistic-photography-by-dean-west/#comments Tue, 15 May 2012 06:59:43 +0000 Andreas Dobos http://www.area4.at/blog/?p=3558 Dean WestDean West is from Toronto, Ontario.Via[gallery link="file"]]]> Dean WestDean West is from Toronto, Ontario.Via[gallery link="file"]]]> http://www.area4.at/blog/artistic-photography-by-dean-west/feed/ 0 Titanic Tea Baghttp://www.area4.at/blog/titanic-tea-bag/ http://www.area4.at/blog/titanic-tea-bag/#comments Mon, 14 May 2012 07:05:07 +0000 Andreas Dobos http://www.area4.at/blog/?p=3551 Titanic Tea HolderWell, probably not the perfect start in the morning. Gordon Adler designed this tea holder made out of stainless steel which is a tribute to the Titanic.Via]]> Titanic Tea HolderWell, probably not the perfect start in the morning. Gordon Adler designed this tea holder made out of stainless steel which is a tribute to the Titanic.Via]]> http://www.area4.at/blog/titanic-tea-bag/feed/ 0 Glass Balcony Poolshttp://www.area4.at/blog/glass-balcony-pools/ http://www.area4.at/blog/glass-balcony-pools/#comments Thu, 10 May 2012 07:16:20 +0000 Andreas Dobos http://www.area4.at/blog/?p=3542 Glass Balcony Pools for Indian Luxury CondoYou are looking for your next vacation destination? What about India? I also have the right hotel for you! It is called "Bandra Ohm", designed by James Law Cybertecture. And what is so special of it? Each residential unit features glassed pools balconies. Isn't it amazing?Via]]> Glass Balcony Pools for Indian Luxury CondoYou are looking for your next vacation destination? What about India? I also have the right hotel for you! It is called "Bandra Ohm", designed by James Law Cybertecture. And what is so special of it? Each residential unit features glassed pools balconies. Isn't it amazing?Via]]> http://www.area4.at/blog/glass-balcony-pools/feed/ 0 Happy Birthdayhttp://www.area4.at/blog/happy-birthday/ http://www.area4.at/blog/happy-birthday/#comments Tue, 08 May 2012 07:35:20 +0000 Andreas Dobos http://www.area4.at/blog/?p=3535 Happy BirthdayEhm, no words, but great!Via]]> Happy BirthdayEhm, no words, but great!Via]]> http://www.area4.at/blog/happy-birthday/feed/ 0 Annual Report for National Mediator of Energy of Francehttp://www.area4.at/blog/annual-report-for-national-mediator-of-energy-of-france/ http://www.area4.at/blog/annual-report-for-national-mediator-of-energy-of-france/#comments Mon, 07 May 2012 07:34:28 +0000 Andreas Dobos http://www.area4.at/blog/?p=3526 Tonwen JonesThere are many ways to design an annual report. For the annual report 2012 for the National Mediator of Energy of France the illustrator Tonwen Jones from London made a lot of pages. Great!Via[gallery link="file"]]]> Tonwen JonesThere are many ways to design an annual report. For the annual report 2012 for the National Mediator of Energy of France the illustrator Tonwen Jones from London made a lot of pages. Great!Via[gallery link="file"]]]> http://www.area4.at/blog/annual-report-for-national-mediator-of-energy-of-france/feed/ 0 Make the Margins Biggerhttp://www.area4.at/blog/make-the-margins-bigger/ http://www.area4.at/blog/make-the-margins-bigger/#comments Fri, 04 May 2012 07:32:29 +0000 Andreas Dobos http://www.area4.at/blog/?p=3519 Huge MarginsEh, what? Why do we need margins? At a first glance it sounds strange because margins in books look like having no sense. But they are essential for the quality of the reading experience. As everything in live the text needs space to live. Margins give it this vital space. But today many layout decissions are driven by economical reasons and unprinted paper is a waste of money – many editors think. But, like a paspartout of a photo or the frame of a painted picture, margins seperate the content of a book from the surrounding of the reader, so he can "dive" into it and is able to enjoy the text.There are some other reasons why margins are vital for a good reader experience. I found this articel on this issue on "I love Typography" which gives you a better understanding, why margings are important. So – make them bigger.Via ]]> Huge MarginsEh, what? Why do we need margins? At a first glance it sounds strange because margins in books look like having no sense. But they are essential for the quality of the reading experience. As everything in live the text needs space to live. Margins give it this vital space. But today many layout decissions are driven by economical reasons and unprinted paper is a waste of money – many editors think. But, like a paspartout of a photo or the frame of a painted picture, margins seperate the content of a book from the surrounding of the reader, so he can "dive" into it and is able to enjoy the text.There are some other reasons why margins are vital for a good reader experience. I found this articel on this issue on "I love Typography" which gives you a better understanding, why margings are important. So – make them bigger.Via ]]> http://www.area4.at/blog/make-the-margins-bigger/feed/ 0 Descriptive Camerahttp://www.area4.at/blog/descriptive-camera/ http://www.area4.at/blog/descriptive-camera/#comments Thu, 03 May 2012 10:12:48 +0000 Andreas Dobos http://www.area4.at/blog/?p=3513 To change the expected meaning of things in something completely unexpected is a common way in art. Matt Richardson created a camera which doesn’t make a picture but a description of the photo it made. But how does it work? The camera sends the photo to Amazons Mechanical Turk for processing. Someone receives the photo and writes a short description about what is on the picture. Then he sends the description back to the camera which printed it. Weird

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Descriptive Camera Descriptive Camera Descriptive Camera Descriptive Camera]]> http://www.area4.at/blog/descriptive-camera/feed/ 0 Photomanipulation by Kokoszkaahttp://www.area4.at/blog/photomanipulation-by-kokoszkaa/ http://www.area4.at/blog/photomanipulation-by-kokoszkaa/#comments Wed, 02 May 2012 10:48:43 +0000 Andreas Dobos http://www.area4.at/blog/?p=3498 Photomanipulation by KokoszkaaRecently I found these wonderful manipulated photos by Kokoszkaa.Via[gallery link="file"]]]> Photomanipulation by KokoszkaaRecently I found these wonderful manipulated photos by Kokoszkaa.Via[gallery link="file"]]]> http://www.area4.at/blog/photomanipulation-by-kokoszkaa/feed/ 0 Life of Grasshttp://www.area4.at/blog/life-of-grass/ http://www.area4.at/blog/life-of-grass/#comments Mon, 30 Apr 2012 09:44:09 +0000 Andreas Dobos http://www.area4.at/blog/?p=3489 Lifes of GrassWe are changing. Of course our characters and thoughts but also our bodies. We are getting older and our body changes its look – like nature. It seems that Mathilde Roussels thought the same. Her installation "Lifes of Grass" shows these processes. She plants grass seeds on a framework made out of metal. The grass grows on the framework and depicts the changes as it grows.Via[gallery link="file"] ]]> Lifes of GrassWe are changing. Of course our characters and thoughts but also our bodies. We are getting older and our body changes its look – like nature. It seems that Mathilde Roussels thought the same. Her installation "Lifes of Grass" shows these processes. She plants grass seeds on a framework made out of metal. The grass grows on the framework and depicts the changes as it grows.Via[gallery link="file"] ]]> http://www.area4.at/blog/life-of-grass/feed/ 0 Font Designer Dieter Hofrichterhttp://www.area4.at/blog/font-designer-dieter-hofrichter/ http://www.area4.at/blog/font-designer-dieter-hofrichter/#comments Fri, 27 Apr 2012 09:27:27 +0000 Andreas Dobos http://www.area4.at/blog/?p=3483 HoftypeEvery year thousands of new fonts are released but many of them are not well crafted or are just for display use. Still creating a versatile, functional yet distinctive font is a challenge and only a handfull of type designers have the ability to design such fonts.One of them is Dieter Hofrichter. He is a professional type designer since 1989 and worked with Günter Gerhard Lange at H. Berthold AG for a long time. In 2010 he founded his on type foundry near Munich, Germany. His aim is to develop new interpretations of classical types with all the new functionality of OpenType but also to design new contemporary fonts.Here you find and overview of his fonts. Recently I bought Cala from him, a new interpretation of classic venicen types, which is well crafted and has all necessary features of OpenType.Via]]> HoftypeEvery year thousands of new fonts are released but many of them are not well crafted or are just for display use. Still creating a versatile, functional yet distinctive font is a challenge and only a handfull of type designers have the ability to design such fonts.One of them is Dieter Hofrichter. He is a professional type designer since 1989 and worked with Günter Gerhard Lange at H. Berthold AG for a long time. In 2010 he founded his on type foundry near Munich, Germany. His aim is to develop new interpretations of classical types with all the new functionality of OpenType but also to design new contemporary fonts.Here you find and overview of his fonts. Recently I bought Cala from him, a new interpretation of classic venicen types, which is well crafted and has all necessary features of OpenType.Via]]> http://www.area4.at/blog/font-designer-dieter-hofrichter/feed/ 0